Corporate social responsibility, better known as CSR, is a company’s sense of responsibility towards the community, environment, and other factors in it’s business practices.
Almost all companies have some form of CSR practices, however, some take it a lot more seriously than others.
Ken Mehlman, Head of Global Affairs at KKR recently spoke at CSR Europe and explained how his company implements CSR. “Today companies must address what I call, the legitimacy questions…Over the last decade we have seen example after example where the externalities of capitalism produced bad results…There are lots of examples where it seemed like businesses were not sufficiently attentive to the externalities of its operations.”
KKR has implemented CSR into their every day business practices, as well as creating different programs. Some of these programs include KKR Green Portfolio, Wellness Works, Vets@Work, and more.
Microsoft is another company that has done a great job at implementing CSR into their every day business practices. In a 2012 research study, the company was found to have the best CSR in the country.
“Being ranked the No. 1 company for CSR in this report is especially meaningful, since the data comes directly from surveys of the general public.” Said Dan Bross, Microsoft’s Senior Director of Citizenship and Public Affairs.
Microsoft CSR includes working with investors, governments, nonprofits, and other organizations including BSR, the Boston College Center for Corporate Citizenship, CSR Europe, the Clinton Global Initiative, World Economic Forum, and Net Impact.